Now that you know why every business can benefit from hidden video mystery shopping, let’s take a closer look at some frequently asked questions about the strategy.
- What can be monitored?
With hidden video, you can monitor everything from your veteran employees’ level of customer service to new employees’ implementation of the training they’ve received. You no longer need to wonder what customers are experiencing at your business—you can experience it yourself through invaluable recordings.
2. Can I try hidden video mystery shopping on my own?
Yes. In the age of mobile devices, you’re not the first to wonder if you can try a DIY fix.
3. Should I try hidden video mystery shopping on my own?
Not if you’re looking to save time and money. With tested professional equipment, you will receive clear and useful video the first time.
4. How does video mystery shopping work?
You’ll work with us to schedule your secret “shops” at key times or with key employee teams. At the pre-planned times, video shoppers will use discreet recording equipment to capture their experiences. The full video of each shop will be uploaded to a server for your viewing and reviewing. Keep in mind that if what you see prompts you to make internal changes, you can later schedule additional shops to ensure that the adjustments are producing the results you desire.
5. How do I get started?
Once you know how hidden video mystery shopping can benefit your business, it’s hard not to get excited. Start by connecting with us for a quote, case studies and a conversation tailored to your goals.