As 2016 comes to a close, start looking forward to the trends of 2017. It’s going to be a year rich in measurement on both sides of the counter, with employees and customers impacting the data that drives businesses.
With the summer games in Rio, everyone is ready to feel like a champion. Whether or not you’re fast on the track or in the pool, it’s time you become a victor on your corporate team.
Surveys seem simple enough. You share questions with your current customers, your past customers, and your potential customers. You hope you get a large number of participants, sometimes luring them in with an incentive, and then you take the most popular results at their word.