Just about anyone can mystery shop; perform the shop, write a report, get paid. But, there is a difference between someone who just gets the job done and someone who is a successful mystery shopper. The difference isn’t how often you are doing it or how much you are getting paid. The difference is always quality. …

The Top 5 things Successful Mystery Shoppers Do! Read More »

Did you know your existing customer satisfaction survey campaign may not actually be tracking your customer service and satisfaction? Here are some surprising statistics that show you may not be getting the real story on your customers’ overall experience. According to a Harris Interactive 2011 Customer Experience Improvement study, a typical business will only hear from roughly 4% of its …

96% of dissatisfied customers never tell you they are dissatisfied Read More »